Central’s Reseller Program allows approved partners to purchase subscriptions and resell Central’s core products to their own clients under their own commercial terms. As a reseller, you can package, price, and sell Central in the way that makes the most sense for your business, while managing all client environments from within your Central dashboard. Each client can be organized into its own workspace, making it easy to switch between accounts, manage subscriptions, and oversee usage in one place.

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How it works

To participate in the Reseller Program, you must maintain a minimum of 5 active qualifying subscriptions. Once enrolled, you may:

• Resell eligible Central products to your own clients
• Set your own pricing and margins
• Manage client workspaces from a single dashboard
• Move between client environments without needing separate accounts

This program is designed for agencies, operators, consultants, and other partners who want to offer Central as part of their own service or product stack.

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FAQ

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What is the minimum commitment to join the Reseller Program?

To join the Reseller Program, you must purchase and maintain a minimum of 5 active qualifying subscriptions. This minimum helps ensure the program is reserved for partners who intend to actively deploy and resell Central in a meaningful way.

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Can I join with fewer than 5 subscriptions?

No. At this time, the Reseller Program requires a minimum of 5 qualifying subscriptions. We’ve put this minimum in place to ensure the program is structured for committed reseller partners and to maintain a high-quality partner experience.

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Can I set my own pricing?

Yes. As a reseller, you are free to determine how you package and price eligible Central products for your clients.

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Do I manage my clients inside Central?

Yes. Resellers manage their client accounts inside the Central dashboard. Each client can be organized into its own workspace, allowing you to keep accounts separated while managing everything from one place.

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Does it matter which subscriptions I purchase?

No — any combination of subscriptions is allowed so long as:

• they are for one of Central’s core products, and
• you meet the 5-subscription minimum

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Important:

Subscriptions priced under $5/month (such as asset subscriptions) do not count toward the reseller minimum. Only core product subscriptions count toward eligibility.

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Is the Reseller Program white-labeled?

No. The standard Reseller Program is not white-labeled. If you’re looking for a white-label setup, we offer a separate White Label Program.

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What is your White Label Program?

Our White Label Program requires:

• a $3,000 upfront fee, and
• a minimum of 10 subscriptions per month

If you’re interested in white-labeling, please contact our team to discuss fit and setup.

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Interested in becoming a reseller?

If you’re interested in joining Central’s Reseller Program or White Label Program, please contact our team to get started. Book a Demo